HIGH QUALITY, LOWER PRICE

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FITNESS EQUIPMENT

BICYCLE PARTS

MOTORCYCLE PARTS

AUTO PARTS

UNDER DEVELOPMENT

Companies mentored by Ben Oatts and his team of experts.

At HR Bicycle, we specialize in supplying high-quality, cost-effective bicycle components, motorcycle parts, and fitness equipment tailored to your exact needs.

Here, we delve into the manifold reasons why coaching is an invaluable asset in the business landscape. Each facet illuminates its undeniable value for enterprises of all sizes.

OUR HISTORY

1998 — 2000

Founding and Early Expansion

Beginning operations with a focus on sourcing affordable bicycle and motorcycle parts from various factories across China. Leveraging strong industry networks and competitive pricing, the company quickly secured key export contracts to Colombia, significantly increasing its international presence within three years.

2000 — 2014

Operational Enhancement and Diversification

Successfully diversified into fitness equipment exports, complementing its established bicycle and motorcycle parts business. The implementation of systematic order management via Excel improved operational efficiency, helping the company handle growing volumes of international orders while maintaining lean staffing and cost efficiency.

2014 – Present

Digital Transformation Initiatives

Undertaken crucial digital transformation projects aimed at reducing IT maintenance expenses and further streamlining order management. Efforts include adopting advanced digital tools for inventory tracking, client relationship management, and logistics optimization, marking a pivotal shift toward technology-driven efficiency and sustainability in its export operations.